There are a variety of corporate sponsorship opportunities with the Corporation’s baby boomer initiative. You can help us spread the word about volunteering to this demographic by sponsoring special events and service projects; extend the campaign’s reach through new channels such as out-of-home advertising, point-of-purchase promotion, and direct marketing; or list your organization’s volunteer opportunities on the volunteer search engine.

• Learn more about posting your volunteer opportunities to the website

We are also interested in exploring collaborative efforts to demonstrate innovative models for engaging baby boomers in volunteering.

Benefits of Corporate and Media Support

• Be the vanguard of one of the most important opportunities in American civic engagement in a generation.
• Enjoy the distinction and competitive differentiation of true thought leadership in the area of civic commitment and corporate social responsibility by championing the national baby boomer awareness and recruitment campaign.
• Enhance relationships with NGOs and community leaders by adding depth and value to your CSR platform.
• Improve market leadership and position through increased visibility to the most coveted consumers in the world.
• Drive sales by linking facets of good corporate citizenship with your marketing strategies and business outcomes through product tie-ins and promotions.
• Build goodwill with critical stakeholders, including the media.
• Increase staff retention and improve recruitment of top talent by enhancing employee pride, satisfaction, and well-being.

In addition, as a supporter of this initiative you will receive ongoing visibility for 1 year, including:

• Recognition in events and activities hosted by the Corporation
• Earned media opportunities
• Use of campaign materials, including PSAs
• A link to your company's website on www.getinvolved.gov
• Opportunity to promote campaign messages on company products and materials
• Access to Corporation research, articles, and case studies

Support Commitments

As a corporate supporter you pledge to:

• Permit the Corporation to include your company name / logo on roster of supporters
• Include link to campaign website — www.getinvolved.gov
• Develop employee newsletter articles on volunteerism
• Connect employees to volunteer opportunities or host volunteer days
• Include campaign messages in executive speeches and corporate literature (as appropriate)
• Permit the Corporation to profile your company’s boomer related volunteer programs and activities on the campaign website
• Promote campaign messages on company products and in company marketing materials (as appropriate)

To discuss opportunities for corporate support, please e-mail dbenbow@cns.gov or call (202) 606-6718.

Note: Because the Corporation is an agency of the United States Government, Federal law precludes the Corporation from officially endorsing ABC Company as a commercial entity; however, we are pleased to highlight and publicize your company’s vital and significant contribution to national service.