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We invite you to be a part of something extraordinary that will shape American civic life for generations to come. Become a corporate or media supporter of the Corporation’s campaign to engage baby boomers in volunteer service.
The nation’s 77 million baby boomers represent a force unprecedented in the history of our nation. As this group nears retirement age and begins to navigate the next stage in their unique journey through life, they have an opportunity to leave an incredible legacy through service to others. This coincides with a point in time when the nation’s non-profit and volunteer-driven organizations need the talents and energy of boomers more than ever.
To harness the power and passion of America’s boomers, the Corporation has launched an awareness and recruitment campaign that includes newspaper and magazine ads, broadcast public service announcements, and media outreach. Another part of this effort involves working with corporations who share a commitment to civic responsibility, particularly those who count boomers among their employees and principal customers.
Is your corporation willing to spread the word to employees and retirees about volunteer opportunities and the health and quality of life benefits volunteering can bring? Are you interested in helping to reshape the workplace and in reaching boomer consumers through co-branding and visibility opportunities? If so, we invite you to join us in this initiative.
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